How to setup Markets & Languages in SyncForce?

Markets are a key entity in SyncForce, driving user permissions and market-specific conditions.

Setting up markets, regions and languages per market is a key aspect of setting up Metadata.

Markets can be one or more countries (like Nordics or Export) but the best practice is to setup markets for every country in which you are active.

Export is the exception, in case you incidently ship products to "other" markets without having a clear market proposition strategy.

Below a common setup of regions, markets & languages in SyncForce. A key decision during the setup is whether go to culture level (Flamish for Belgium and Portuguese for Brazil) or work with generic languages for all markets: Dutch applies to both The Netherlands and Belgium.

A correct language/culture setup is essential, since the product languages are automatically activated based on the markets in which a product will be sold/listed. 

Region Europe

Here is a table with 10 important European markets, along with the official languages spoken in each country:

Region Americas

Here is a table with 10 important markets in the Americas, along with the official languages spoken in each country:

Region APAC (Asia Pacific)

Here is a table with 10 important markets in Asia, Pacific, along with the official languages spoken in each country:

This is just a guideline, you can also check out this Wikipedia page for various ways to group countries into regions

https://en.wikipedia.org/wiki/List_of_country_groupings